Accelerating loyalty

Loyalty represents the unspoken bond between people; it also represents sustainment or growth of customer lifetime value for businesses. However, loyalty merchants continue to wrestle with stimulating demand cost-efficiently, reducing attrition, and improving loyalty. Challenges heightened by the absence of near real-time insights, noisy data making it hard to tease out a single initiative, inherent bias in survey data or NPS scores, varying analysis approaches across the industry, and slow analytical processes.


Leveraging NLP and predictive analytics from third-party solutions on cleansed, harmonized, and augmented data from online customer conversations, real-time transactions, and operations data could provide merchants with a cost-effective solution to the challenge. Contact us to leverage data to derive driver-level insights on loyalty, net sentiment, and customer satisfaction to evaluate the share of voice, the propensity of churn, segment breakdown, text ranking, network impacts, predictions on exchange and rewards, and econometrics on ROI. #loyaltyprograms #predictiveanalytics #customerexperience #netpromoterscore, #loyaltydemand